Honda ha recibido el Premio Innovador, en la segunda edición de los Premios Valores del Papel 2016, por el anuncio “Paper”, un viaje a través de las seis décadas de innovación de la compañía, retratadas a partir de ilustraciones a mano realizadas sobre papel y animadas con la té...
In Japan, the name Kit Kat sounds similar to the Japanese phrase "Kitto Katsu", which means "will surely win". The brand had been thought of for many years as a good luck charm for students preparing for exams. They were often given to students by family, friends and teachers.
Examinations were not about competing with others but about the students facing themselves. Kit Kat wanted the students to know that while they were dealing with anxiety and pressure, they did not have to feel completely alone.
Líderes De Opinión
There’s no doubt that the world today is defined by information. Whether it’s news, opinions, interviews or advertising, written, spoken or in filmed, it’s information (and marketing content) that provides the direction and structure to our lives.
You can only read this outside!
Sushi delivery in a magazine!
These shoes are lighter than a newspaper!
Facebook is dealing out info through a pack of cards!
Pick it out with Oral-B!
This charges everything!
Next time...Bring a McGuigan!
Election by Atomic London
Gillette- 'The Dad Test'
LEGO nails it!
Sideways growth charts
Cutting at the highest heights
IKEA human catalogue
Pioneering 3D printing
Airbnb puts you on the map
Animal silhouettes do the trick
Cannes Grand Prix winner in Print
The simple social swipe with big impact